You might think that an SMS is just 160 characters and there isn't much you can do with that. You would be wrong. In fact, because of its short nature it is highly impactful. Therefore, you need to ensure that your content is relevant and engaging.
Greg Hickman believed that marketers should be S.M.A.R.T (Specific, Measurable, Achievable, Relevant, and Time Sensitive) about their SMS campaigns.
Always ensure that you keep in mind these simple rules to craft an effective SMS marketing messages. If you are ready to get started, sign up for free at https://www.klasiksms.com/